Sure, you have know or have tasted – Aaashirwad;
Annapurna; Nature Fresh; Shakti Bhog; Rajdhani; Nirav; Golden Temple and the
like – all branded varieties of Wheat flour. Though unbranded local variety could be
available at much lower price, these Company marketed products have a steady
market as more Indians have become increasingly wary about the food that they
buy, thanks to the rising issues concerning the safety of food and the
resultant food-borne diseases. Wheat
flour is staple food of India , used in
making chapatis , naan , paranthas ,roti etc . From buying wheat and taking it to local flour
millers for grinding, massive urbanization has ensured that people land up in
supermarkets picking their favourite brand of wheet flour. Many
Corporate s like ITC , Hindustan Lever, Pillsbury have their own brands.
Derbyshire is a county in the East Midlands
of England .
It has Manchester ,
Yorkshire , Nottinghamshire and Leicestershire
among others as its bordering counties
Often you would have seen wheat being
transported in trucks – mostly in bulk as wheat and bagged cargo when it is in
flour form. One has to be most careful
when it comes to transporting and insuring
food items – they have to be packed and transported with utmost care. Being food items they can be susceptible to
pilferage, can become moist and can get contaminated.
In a country where millions starve for
staple food, the problem is not that of shortage in production. India ’s stocks of food grains,
including wheat, grew to 71.1m tonnes by 1 May 2012, well above the country's
total storage capacity of 63m tonnes. Surpluses are being stored in the open
and are in danger of spoilage. India , the
world's second-largest producer, dropped a three-year ban on wheat exports in
September. Wheat output in 2011-12 is expected to reach a new record of 90.23m
tonnes. Quoting Food Minister KV Thomas
it is stated that the Govt is not considering to expedite the export 2 million
tonnes of wheat from FCI godowns as the government wants to come through with
better realisation in the midst rising global prices. The Minister
is quoted as saying that there is no hurry to export and that we are waiting as
the prices in the global market are firming up and getting better and better.
That is wholesome wheat that is being
allowed to rotten in rat infested godowns and in open where non-season rain can
play havoc adding to the storage and wind losses. For the more elite, it is wheat flour, the powder
made from the grinding of wheat used for human consumption. More wheat flour is
produced than any other flour. Wheat varieties are called "clean,"
"white," or "brown" or "hard" if they have high gluten
content, and they are called "soft" or "weak" flour if
gluten content is low.
In terms of the parts of the grain used in
flour—the endosperm or protein/starchy part, the germ or protein/vitamin-rich
part, and the bran or fibre part—there are three general types of flour. White
flour is made from the endosperm only. Whole grain orwholemeal flour is made
from the entire grain, including bran, endosperm. and germ. A germ flour is
made from the endosperm and germ, excluding the bran.
Locally, wheat flour is known as ‘atta’ –
most atta is milled from the semi-hard wheat varieties, also known as
durumwheat. Hard wheats have a high content of gluten (a protein composite that
gives elasticity), so doughs made out of atta flour are strong and can be
rolled out very thin. Atta consist of
all parts of wheat grain. It has bran, which contains fiber and other nutrients
(vitamins B, iron, magnesium, and phytochemicals), endosperm, which contains
carbohydrate, and germ, which consist of vitamin E and polyunsaturated fat,
remain. Atta is considered healthier than Maida, which has endosperm only, thus
rich in carbohydrate.
After harvesting, wheat usually undergoes
further post-ripening, which consists of the high molecular weight substances
congregating further with water being expelled. In this state, the cereal is
highly susceptible to mold and must not as yet be shipped. However, if the
water content of the cereal is relatively low, proper storage allows the sweat
moisture to be absorbed by the air without the risk of mold growth. In damp weather (rain, snow), the cargo must
be protected from moisture, since wetting and extremely high relative
humidities may lead to mold growth, spoilage and self-heating due to increased
respiratory activity. The shelf-life of
the branded atta is relatively low and its free-flowing quality would get lost
when moist.
Away at Derby the streets were white mess as 40
tonnes of flour was spilt across. Police
had to close the road and motorists were diverted around the spillage. Local Council spent more than seven hours
cleaning up the mess and the driver was summoned to court for having an
insecure load
It was a truck laden with 40 tonnes of flour – the driver struggled to navigate a roundabout and
his load ended up strewing the cargo across the A516 Derby Road, in Hilton,
South Derbyshire in end June 2o12. A heavy goods vehicle and digger were
brought in to remove the flour and pallets from the carriageway and workers
washed down the road and used two sweeper machines to clean away the last bits
of flour. No one was injured but sure
lot of quantity would have been lost in the process and how much could be
salvaged. Also there could be lot of
contamination leading in loss of value besides the loss in weight
With regards – S.
Sampathkumar
PS : the Derbyshire
accident and photos are from article in www.dailymail.co.uk
good chappathi story - rao
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