Being
pleasant itself is a virtue ~ how long would you change yourself to make others
happy ?
Often may wonder,
how important is language skills ! and whether knowing language is a knowledge
or skill. Human beings communicate with
each other ~ Communication (from Latin "communis", meaning to share)
is the activity of conveying information through the exchange of thoughts,
messages, or information, as by speech, visuals, signals, writing, or
behavior.Language is the human capacity for acquiring and using complex systems
of communication, and a language is any specific example of such a system. The
scientific study of language is called linguistics.
Life has moved a long way from the few hours of
Doordarshan [Band 1 channel 4] which had its quota of 15 mins of English
news. In
1982, Doordarshan as a National Broadcaster came into existence. Krishi
Darshan was the first program telecast on Doordarshan. Viewers will for sure remember that on
Sundays Doordarshan used to show news for ‘deaf and dumb’. From the days of
‘washing powder nirma …. And I love you Rasna….. Goldspot, the zing thing…’ –
commercials have grown by leaps and slowly some of main features also were
stopped. Can you imagine that people
waited patiently to see 6 or less songs in a programme called ‘Oliyum Oliyum’
[sound and light]…. telecast on Fridays.
This news for ‘hearing impaired’ people was a good attempt to take DD to
those who cannot practically hear ………..
When Nelson Mandela passed away,
there was furore in his memorial
service that the official sign language
interpreter was a fraud who was "signing rubbish". The Deaf Federation
of South Africa told the BBC the man's signs were "arbitrary" and
"did not make sense". When
World leaders paid tribute to Mandela, a
man, suited and wearing a pass around
his neck, stood next to key speakers such as US President Barack Obama and Mr
Mandela's grandchildren translating their eulogies, During the broadcast, Wilma Newhoudt-Druchen,
South Africa's first deaf female MP, tweeted: "ANC-linked interpreter on
the stage with dep president of ANC is signing rubbish. He cannot sign. Please
get him off. The outcry was loud that the man did not use South African
sign language, known to the deaf community or other interpreters in South
Africa". South African sign language has its own structure and is not
linked to any spoken language like Afrikaans, Xhosa or English, another
informed person told the BBC's Newsday
programme. Another sign language user,
said the man's signing seemed to have no grammatical base and kept repeating
sign patterns when it was clear that the speaker was not using repetitive
words.
Away from this
MailOnline reports of a deaf man moved to tears after discovering his entire
neighbourhood has learned sign language so they can talk to him ! It
is a video filmed for ad to promote message: 'A world without barriers is our
dream'
Deaf man Muharrem
sets out for the day with his sister unaware he is being filmed for an advert
in which he will encounter a host of strangers.
Muharrem was unwittingly placed at the centre of an elaborate stunt in
which he was secretly filmed encountering a host of strangers in a series of
staged meetings through Istanbul. The
footage begins with him setting out for the day with his sister Ozlem, who is
in on the set-up. Before long, Muharrem is taken aback when he encounters a
stranger who signs 'good morning' to him.
The stunt, which
took a month to prepare, saw the volunteers learn sign language phrases for
their chosen roles. On a visit to his food store in Istanbul, the shopkeeper
unexpectedly advertises his wares with hand signals; his surprise only
intensifies when, on a visit to his local food store, the shopkeeper offers him
'hot bagels' through hand signals. Another encounter involves a stranger
dropping a bag of fruit. He barely has
time to take it in when a woman bumps into him accidentally on purpose before
signing: 'Sorry, my mistake.' Later, the shock is clear on Muharrem's face when
a taxi driver welcomes him into the car with sign language.
In a final
flourish, Samsung, which organised the commercial, arranges for an electronic
advertising board to communicate with him, offering the heartwarming message:
'A world without barriers is our dream as well'. A friend finally points out
one of the dozens of cameras set up around the area to reveal the stunt, moving
Muharrem to tears. The stunt, which took a month to prepare, was organised by
mobile phone company Samsung to promote its call centre for the hearing
impaired. The video has been viewed more than three million times over just the
last few days since being posted on YouTube.
Nice to read indeed
!
With regards – S.
Sampathkumar
12th Mar
2015.
No comments:
Post a Comment